Future
How is Audi Design developing towards the future? We talked to Claus Potthoff, Head of Design Strategy at Audi Design.
Audi dimensions is the new mixed reality-based operating concept for the Audi activesphere concept.
Sid Odedra, Head of UI/UX Design Audi, describes how mixed reality glasses will revolutionise vehicle operation.
Audi’s fourth Sphere concept car is a convertible crossover coupé with quattro technology and an innovative operating concept.
The vehicle shown is a concept vehicle that is not available as a production vehicle.
Sustainability
Zurich is home to the world’s second Audi charging hub. The urban charging concept offers fast charging downtown with up to 320 kW¹.
Exploring the fusion collaboration of Audi and Poliform. Where automotive design meets Italian craftsmanship.
Designer Rafael Falkenburger explains why the seats in the Audi urbansphere concept offer first-class comfort.
The Audi urbansphere concept¹ was designed in a co-creation process that took into account prospective customers’ wishes.
Design
Witness the harmonious blend of design aesthetics and performance prowess in Audi masterpiece. Explore Audi's fusion of aesthetics and performance.
Lifestyle
At the Audi House of Progress, the newly designed pavilion at the Autostadt Wolfsburg, Audi is making progress tangible and accessible.
Technology
Fast charging with a lounge: Audi pilot project offers a sneak peek at urban charging infrastructure for e-mobility.
The future of the Audi A6 family is all-electric. A sneak preview of that future: the Audi A6 Avant e-tron concept1.
Andrés Reisinger is creating a digital artwork with Audi to be presented at Design Miami.
Like the rest of the car, the Audi grandsphere concept’s¹ user interface delivers a progressive experience.
Designers of the Audi grandsphere concept describe the spaciousness and experiences of tomorrow’s luxury-class sedans.
We speak to César Muntada, head of light design at Audi, about freedom through progress and his path to becoming a visionary.
Marc Lichte, Head of Design at Audi, talks about the vision behind the new concept car.
The Audi Q4 e-tron’s new digital daytime running lights are customizable and display dynamic light sequences.
Designer Lukas Rittwage created the Audi eyes – the brand’s iconic new headlights – based on the four rings.
Designer Marcel Wanders talks about the importance of human-centered design and his desire to add value to objects.
The future is an attitude. Three-star Swiss chef Andreas Caminada details why the good life is about more than a cordon-bleu menu.
We visited the Audi Q4 e-tron experts within Audi’s Colour & Trim department and learned what customers can look forward to.
Art collector Christian Boros talks about why art is necessary – for him personally and for society.
In the Audi aeroacoustic wind tunnel, aerodynamics specialists are perfecting the shape of the Audi RS e-tron GT.
Audi wheel designer Andreas Valencia Pollex is reinventing the wheel for electric vehicles—in terms of both design and aerodynamics.
Even the tiniest improvements in aerodynamics add to an electric car’s range. This has triggered a quest for perfection in the Audi e-tron models.
Marc Lichte, head of Audi design, answers nine questions about the Audi e-tron GT.
Dr. Mateo Kries, Director of the Vitra Design Museum, talks about social responsibility in design.
Innovative paintwork may play a key role in electromobility at Audi. Thanks to game-changing reflective pigments.
The Audi A6 e-tron concept* is a study representing the all-electric executive class.
Find out about how the fully electric Audi e-tron GT quattro is being produced at Böllinger Höfe by melding craftsmanship and smart factory technology.
Audi is working on lighting concepts for tomorrow’s mobility. The focus is on people—and biologically effective light.
Audi innovative journey in lighting technology: From concept to reality, illuminating the path to safer and stylish driving.
Witness the transformative impact of Audi pioneering design concepts. Discover here how Audi is leading the way in shaking up automotive design.
Head of Audi Design Marc Lichte talks about the most important design features of the exterior on electric drive models at Audi.
