Technology
Sebastian Grams, a member of the Audi Sport GmbH management team, talks about the future of the Audi Sport performance brand.
Steffen Bamberger, Head of Technical Development at Audi Sport, on the high performance brand's future vehicles.
Three electric motors ensure an impressive driving experience in the Audi SQ8 Sportback e-tron.
In this Audi e-tron story Tom Kristensen provides insight into his electrified everyday automotive life.
In this part of the Audi e-tron stories, Tom Klocker explains what fascinates him about driving quietly through nature.
How do you safely drive the Audi RS e-tron GT on snow and ice? Star skier Anna Veith finds out at an Audi driving experience.
Lifestyle
Netflix blockbuster The Gray Man is set to reboot the spy thriller. Audi pumps up the action with two e-tron models.
Joe and Anthony Russo, the directors of The Gray Man, about agents, storytelling and cars in movies.
Meet Troy Mullins - Golfer, style icon, and Audi collaborator. Dive into her world of sport and elegance.
Performance
At this year’s Festival of Speed, the Audi S1 Hoonitron with Tom Kristensen at the wheel was the centre of attention.
40 years of Audi Sport GmbH: The company, founded as quattro GmbH, stands for change, exclusiveness and perfection.
Audi Sport
Get an insight into the preparations for the 2023 Dakar Rally and the evolution of the Audi RS Q e-tron* .
At the Audi Technical Development division, engineers are working on translating that special Audi driving experience to the new Audi electric vehicles.
The Dakar Rally has become a myth. A closer look at legendary racing history, which has been actively shaped by Audi.
Fermín Soneira, A to C segment series head at Audi, talks electromobility and his ideas for “Future is an attitude.”
A sound journey: Exploring the creative process, sources of inspiration and challenges in designing the new Audi e-tron GT quattro model’s sound.
Relive Audi Sport's thrilling journey in the 2022 Dakar Rally, a testament to endurance and innovation. Explore all things here!
Sustainability
Olivia Wilde is an actor, activist and director. We talked to her about progress, inspiration and sustainability.
Audi drivers Carlos Sainz and Lucas Cruz look ahead to the days leading up to the Dakar Rally.
Formula E racing driver Lucas di Grassi on his drive for a better tomorrow, the greed for knowledge and the mobility revolution.
Stéphane Peterhansel and Edouard Boulanger teamed up for the Rally Dakar. A talk about team building and opportunities.
Mattias Ekström is taking up the 2022 Dakar Rally challenge and talks about the sport, teams and adventures.
Video shoot brings together FC Bayern Munich players Alphonso Davies, Leon Goretzka and Lucas Hernández with the Audi Q4 e-tron.
Audi is developing the car for the Dakar Rally on a tight schedule. A visit in Neuburg, Germany, where it’s taking shape
Pro surfer and eight-time world champion Stephanie Gilmore talks about striving for perfection and happiness.
Oliver Hoffmann, Member of the Board of Management for Technical Development at AUDI AG, about “Vorsprung durch Technik” and the Four Rings’ future.
In 2022, Audi will compete in the Dakar Rally. Julius Seebach, Head of Audi Sport, discusses the allure of the extreme.
World-class snowboarder Anna Gasser is unstoppable. In this interview, she talks about striving to improve, and fearlessness.
